Ford becomes 1st OEM to offer digital license plates
The digital license plates will receive an official Ford part number
Last year, Reviver, the company that makes digital license plates received approval to sell them across three states in the USA.
Now, American car giant, Ford is said to have struck a deal with the California-based firm, making Reviver’s digital license plates an official Ford Accessory. The digital license plates will receive an official Ford part number & customers will be able to order one from any of Ford’s 300 dealerships across California, Arizona & Michigan.
Although only 3 states allow the addition of digital license plates, reports add that these numbers will grow fast. Having said that, owners of cars with legally added digital plates are free to drive to other states where the tech hasn’t been given the green light yet.
The plates themselves give new and old cars a more modern presentation. However, the application of digital license plates goes beyond cosmetics as they can be personalised to display custom messages, track vehicle location and offer app-assisted registration renewals & other real-time alerts.
The digital license plates come in two versions: Hardwired and DIY, with a 5-year battery lifespan. Prices for the digital plates start at $599, as per Reviver’s website. There is also an additional cost of service – $8 per month for battery plates ($75/year) and $10 per month for the hardwired version ($95/year).
Neville Boston, the founder of Reviver, stated, “To be associated with a landmark brand in the automotive industry such as Ford is truly gratifying. We are very proud to have met the rigorous requirements for the companyโs evaluation of potential suppliers and look forward to adding the innovations of digital license plate technology to their offerings.”
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