‘I sell cars – this two word sales technique means car-buyers lose thousands’

A car dealership owner has revealed lines that auto salespeople may use to get you on the hook for a more expensive vehicle than you can afford or wish to pay for.

The Virginia-based business owner shared the key shopping insights in two TikTok videos filmed at his lot.

Kenny Martin’s (@kennycompcars) video clip begins with him imitating a salesperson telling a customer: “So let me get this straight: you’re saying if we can get to that payment, you will buy right now, today?”

The car dealership boss urges viewers to pump the brakes on proceeding with a vehicle transaction if they hear this sentence from a salesperson.

He explained: “The ‘if we can get to that payment close.’

“A lot of salespeople will use that. You don’t know if that payment is going to be four years or eight years, or they might even try to put you in a lease.”

Kenny recommends that car shoppers work on their financing through a bank before visiting dealerships.

This action lets you know what interest rate your bank or credit union is offering and the dollar amount you’re seeking.

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Kenny’s second instructional video involves a dealership salesperson telling a car shopper: “You are getting a brand new car [instead of a used one] for only three more dollars a day.

“That’s nothing! Sign right here for me.”

Kenny clarifies that “only three more dollars a day” doesn’t sound like much, but that same rate equals $90 more per month or $1,080 more per year, so evaluating the bigger picture regarding vehicle financing is vital.

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