When getting people to adopt new technologies, companies must make their products more luxurious, convenient, or simply better than whatever the outgoing ones were. We see this all of the time with electric cars. Take Mercedes-Benz, for example. The AMG EQE SUV makes more power than an SLS AMG, and the EQS 580 comes with the Hyperscreen\u2014 a massive display array only featured in the luxury brand\u2019s electric products. But one thing that hasn\u2019t kept pace with this high-tech, luxurious experience is the act of public charging.<\/p>\n
Sure, charging at home is convenient and easy, but public charging creates more friction with someone deciding to buy an EV. And attempting to charge your $100,000 Mercedes at a broken station in the dead of night next to a combined pile of trash and snow behind a Walmart is not the experience the Silver Arrow brand wants for its customers.<\/p>\n
To combat this, Mercedes-Benz is making an unparalleled move among established automakers by entering the charging space in North America\u2014and it’s not just a concept that might come to fruition in the next decade.<\/p>\n
Mercedes is releasing this tech now, and it just opened its first station at its North American headquarters outside of Atlanta. So when the automaker invited InsideEVs to check out its new chargers, we had to say yes.<\/p>\n