{"id":243970,"date":"2023-11-02T13:50:25","date_gmt":"2023-11-02T13:50:25","guid":{"rendered":"https:\/\/automotobuzz.com\/?p=243970"},"modified":"2023-11-02T13:50:25","modified_gmt":"2023-11-02T13:50:25","slug":"subaru-solterra-u-s-sales-hit-october-2023-record","status":"publish","type":"post","link":"https:\/\/automotobuzz.com\/car-reviews\/subaru-solterra-u-s-sales-hit-october-2023-record\/","title":{"rendered":"Subaru Solterra U.S. Sales Hit October 2023 Record"},"content":{"rendered":"

Even with new-car interest rates rising, Subaru of America simply cannot be stopped. The automaker reported\u00a053,772 vehicle sales in October, which was up 10.7 percent year-over-year and marked 15 consecutive months of year-over-year growth. And especially interesting is the fact that sales of the electric\u00a0Subaru Solterra\u00a0are growing too.\u00a0<\/p>\n

The company reported that in October, it moved\u00a01,210 examples of the Solterra,\u00a0which is also 2.3 percent of its total volume. That’s a new monthly record for Subaru, and while it’s considerably smaller than other brands \u2013 Hyundai sold more than twice as many Ioniq 5s last month, for example \u2013 it shows promise for Subaru’s nascent EV operation.\u00a0<\/p>\n

Gallery: 2023 Subaru Solterra <\/h3>\n

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The Solterra is Subaru’s lone EV offering and it’s not made by the automaker itself, but is rather an adaptation of the Toyota bZ4x. That strategy seems to be changing quickly, however. In addition to showing off a sporty EV concept at the Japan Mobility Show last week, Subaru now aims to sell 600,000 EVs per year by 2030 and has eight new electric models planned for the next few years.\u00a0<\/p>\n

Subaru fans are likely to be pleased by this expansion of EV options, but the automaker is hardly hurting at the moment.\u00a0So far this year, the company sold 520,992 cars in the United States, which is 15.9 percent more than a year ago.<\/p>\n

Subaru BEV sales last month (YOY change):<\/p>\n