{"id":239293,"date":"2023-09-21T20:50:03","date_gmt":"2023-09-21T20:50:03","guid":{"rendered":"https:\/\/automotobuzz.com\/?p=239293"},"modified":"2023-09-21T20:50:03","modified_gmt":"2023-09-21T20:50:03","slug":"maybach-to-offer-coachbuilt-bespoke-models-in-the-future","status":"publish","type":"post","link":"https:\/\/automotobuzz.com\/news-features\/maybach-to-offer-coachbuilt-bespoke-models-in-the-future\/","title":{"rendered":"Maybach to offer coachbuilt bespoke models in the future"},"content":{"rendered":"
Maybach is known for offering ultra-luxury iterations of Mercedes-Benz’s flagship models. The lineup currently consists of high-end versions of the S-Class, GLS and EQS SUV. However, according to a media report, Maybach is aiming to go one step higher on the ultra-luxury ladder, offering a range of bespoke models to its customers.<\/p>\n
In addition to the luxury versions of the S-Class, GLS & EQS SUV, Maybach will expand to offer the brand’s “Myth” or “Legend” cars. These Legend cars from Maybach will be extra special models, that are either very expensive limited-run vehicles or one-offs commissioned by wealthy collectors. The new portfolio is aimed at narrowing the gap with other luxury carmakers like Bentley and Rolls Royce.<\/p>\n
As per the report, Maybach wants to turn into a coachbuilt super-Mercedes with personalisation options at a whole new level. This includes unique body panels and ultimately a made-to-measure body in white. The next flagship sedan from Mercedes-Maybach will reportedly get its own livery while also featuring a bespoke cockpit with an individualised hyperscreen and virtual-reality trim.<\/p>\n
Reports also state that pricing for the “Legend” cars can easily stretch into seven figures. The cars though would be prestigious and offer outstanding performance along with extraordinary craftsmanship, world-class safety and comfort and autonomous-ready software. The report explains future Maybach cars as a “high-end mobile retreat, combining the creature comforts of a living room with a totally relaxed riding experience.”<\/p>\n
CTO Markus Sch\u00e4fer stated, “At the end of the day, the marque’s understanding of luxury is to be the ultimate purveyor of quality time on the go\u2014CO2-neutral, stress-negative, response-positive and totally unique in execution.”<\/p>\n