Hero MotoCorp to begin Mexico operations

Hero MotoCorp will launch 9 products in the Mexican market.

Hero MotoCorp has partnered with Grupo Salinas to foray into the Mexican market. The bikemaker will begin its operations soon.

Hero MotoCorp and Grupo Salinas form one of the largest distribution networks in the world to sell the Indian brand’s products in the Central American country.

In the first phase, Hero MotoCorp will launch 9 products with engine capacities ranging from 100cc to 160cc. The bike maker also plans to offer scooters and dual-purpose bikes.

The latest development is part of the company’s global expansion strategy. The brand has its presence in Asia, Africa, South America as well as the Middle East.

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