For the Japanese home market, Toyota used the Sprinter name on Corollas that were supposed to have a sportier image… in other words, sexy Corollas. When General Motors and Toyota got together to build Novas (1985-1988) and Prizms (1988-2002) at what’s now the Tesla Factory, those cars were rebadged Sprinters.
The E80 front-wheel-drive Sprinter didn’t reach Starion or even XT levels of sexiness, what with Toyota focusing on building sensible machines that lasted 300,000 miles, but Toyota’s Japanese-market took a shot at pitching the ’85 Sprinter as the Sexy Sprinter with this television commercial. Note the admirably macho voice of the narrator.
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